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When I buy a new car, the car is the same as the one in the posters and built by the same people.
A team of food stylists spent at least 30 minutes to create the perfect whopper for the add image and were paid 100 times more than an actual fast food employee to do so.
Why that is allowed to represent something made in 30 seconds by someone on shit wages is beyond me.
Not to mention that the food stylists create something that isn't even edible. They frequently use things that aren't food to make it look more palatable onscreen.
I used to work in product photography. That is not true or legal here in Aus. The only thing they are allowed to use in the picture are ingredients used in store.
I cannot speak to the laws in other markets but that is not the case everywhere.
Of course they will go through hundreds of buns to find the perfect one etc, so it is still incredibly wasteful.
This lawsuit is not happening in Australia.
Same thing in Europe. But I think in the US everything is allowed (surprise surprise)
Freedom ~~to manipulate and trick our consumers~~ motherfucker 🦅
I heard it used to be, but isn't anymore. Granted, this is hearsay with no source, but a buddy of mine who worked in advertising was telling me about it a while back. Could be wrong tho.
Even in places where they have to use the actual ingredients, there’s a lot of tricks to making it look different in photos. That burger might only be partially cooked to reduce shrinkage, then the burger and bun are frozen so they hold shape for the photo. Vegetables carefully picked out and arranged, tomato/pickles blotted dry, and the sauce applied with an eye dropper to provide visual balance after the rest of the burger is stacked.
I will say from my experience, that tends to apply to advertising photography for large franchises. If we’re taking about food photography associated with a high profile event or restaurant where food is actually served, there’s minimal difference between the photo plate and what’s actually served. Sometimes the photo plate is just one picked out while producing the ones being served, sometimes it’s the first/last plate and a person takes a minute to pick out the best looking of ingredients from the same container that was used to serve the rest. Sometimes it’s just an extra minute arranging the plate nicely compared to the last 150 that were done quickly to keep up with service. Often the photographer then gets to eat the plate they’ve just photographed.
Advertising is scum and I don't understand why we allow it all.
It does not help the economy to distract consumers all day as much as possible, all it does is let companies compete on the basis of who can spend the most on advertising or who can hire the most manipulative advertisers rather than who can make the best product.
Everyone thinks, "But advertising doesn't work on me." That's why it's still legal.
THIS is what people are suing corporations over? Not climate change or wage theft?
This species is doomed.
I've said it before, I'll say it again:
Nothing matters to most Burgerlanders but the treats. Threaten the treats, and they'll get weird and maybe even get violent. We saw that during covid restrictions making sit-in restaurants less convenient. 
Climate change and wage theft are very hard to prove and bring consequences for by design of the system, but if your burger is too small that's pretty easy to sue over for false advertising.
imo, the dishonesty is less about the size and more about how all the toppings look fresh on the menu, while in person they look like aged out grocery store culls and the burger always looks like someone put it between their ass cheeks and then watched a Peter Jackson movie before serving it.
i don't really really get how one articulates that in a lawsuit.
i never really noticed it besides the hack bit in Falling Down until i went to a mcdonalds in japan. every item on the menu came out like a goddamn prop for a promotional photo. surreal. kinda made me realize that unless you're willing to fork over a day's median wage or more in the US for a prepared meal or go to some mom and pop place that gives a shit, you're gonna get fuck you food from someone being paid a poverty wage to slop together utility-tier ingredients because screwing over the customer and the worker is what makes rich people more money.
You really hit the nail on the head here. And you're absolutely right about the perfection of fast food in Japan. Well... don't order the fried chicken... but, most other things.
Who cares about the size?
I want a burger that doesn't taste like kerosene, with vegetables that were grown in the last decade, served by someone who isn't contemplating stabbing me.
And can I get cheese on that?
And can I get cheese on that?
Will pasteurized process cheese product do?
Most American lawsuit in the world lol
I've eaten the whopper like thrice ever and it is a massive burger
Don't other countries have truth in advertising laws?
We do, but on the other hand, we have no idea what a quarter pounder is.
[JULES] They don't call it a Quarter Pounder with Cheese?
[VINCENT] No, they got the metric system there, they wouldn't know what the fuck a Quarter Pounder is.
[JULES] Then what do they call it?
[VINCENT] They call it Royale with Cheese.
[JULES] Royale with Cheese. What do they call a Big Mac?
[VINCENT] Big Mac's a Big Mac, but they call it Le Big Mac.
Maybe they are diferent in your country. Back before covid i somtimes had to go there and ordered 2 or 3 doble whoopers and and i remember it being way too expensive. I left hungry and feeling riped off.
And where did you get that Whopper? Because out here in Kentucky meth country, they are sad excuses for sandwiches.
Are we accustomed to larger portions? Sure. That’s not the point. The point is that the ad doesn’t match what you purchase.
Really? Whoppers were really small, the times I tried it.
In Asia, a whopper is small as compared with the US
🍔
BURGER TOO SMALL
It was decades ago but Burger King was a bit of a staple for me for a few years when I lived close to a franchise operator that was consistent. It has been awhile and I knew things had gone downhill and some of the franchise operators are very shitty but I was shocked last time we went. The restaurant was filthy and the tables and floors were covered in food. The burgers looked to be thrown together out of bin leftovers. Can't say I blame staff for the lack of enthusiasm given their employer has a known history of wage theft. We couldn't tell the differences between the more expensive special and regular whopper so took the mess to the counter to ask what the fuck we were given and why it looked nothing like the photo. The whole family swore off them for life. Never going back.
I used to get Whopper Jrs cos the regular Whopper was too big…
Supposedly its a 1/4 pound patty. Compare to the mcd's quarter pounder. The whopper is thin, and I wouldn't be surpised if it was smaller than advertised
Eh, I think surface area is larger on a whopper n the meat sticks out of the bun more. Admittedly, the last time I got a whopper was in an airport like 6 months ago bc all chain fast food is absolute ass these days and way overpriced. I try to avoid it outright, but sometimes it's the only option.
I for one am shocked and appalled those who serving poisoned slop have, in fact, considered lying about it.
Finally! I have been saying this for years.
The only fast food chain meal that comes in a decent size is the kfc large chiken bucket.
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Is this literally:
: MAH GOT DANG BURGER TOO SMALL???
This is the best summary I could come up with:
The lawsuit accuses the fast food giant of misleading customers by showing the burger with a meatier patty and ingredients that "overflow over the bun".
The class action lawsuit against Burger King alleged that the Whopper was made to look 35% larger, with more than double the amount of meat compared to what was actually served to customers.
Lawyer Anthony Russo, who represents the plaintiffs, did not immediately respond to a BBC request for comment.
Earlier this year, Taco Bell was sued in the US for selling pizzas and wraps that allegedly contained half the filling that was advertised.
Last year, a man in New York proposed a class-action lawsuit against McDonald's and Wendy's, in which he accused the two companies of unfair and deceptive trade practices.
The lawsuit alleged that McDonald's and Wendy's burgers in marketing materials were at least 15% larger than they were in real life.
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I mean, I can see the reasoning behind this, USA being one of the more obsess countries I can also see the irony here.