Firefox

19676 readers

9 users here now

A place to discuss the news and latest developments on the open-source browser Firefox

founded 5 years ago

MODERATORS

We have really listened this time: Introducing Ads Performance, re-imagined, aka Anonym Private Audiences. Now in Beta, coming to your favorite browser soon. (blog.mozilla.org)

submitted 1 month ago by Tea@programming.dev to c/firefox@lemmy.ml

12 comments fedilink hide all child comments

Today, we’re unveiling Anonym Private Audiences: a confidential computing solution allowing advertisers to securely build new audiences and boost campaign results.

you are viewing a single comment's thread
view the rest of the comments

[–] numeral_paver555@lemmy.ca 4 points 1 month ago (1 children)

For those who haven't read the article, the suggested solution is for advertisers to obtain similar user IDs by using their own user list; it has nothing to do with gathering user data from the browser.

It is utilized in conjunction with other differential privacy technologies that gather user information and classify users.

In fairness, Mozilla needs a means of making money if anyone hopes Firefox or Librewolf to exist in the long run.

[–] drspod@lemmy.ml 7 points 1 month ago (1 children)

Mozilla needs a means of making money if anyone hopes Firefox or Librewolf to exist in the long run.

Mozilla Corp needs a means of making money if they want to continue paying their directors millions of dollars a year. The software projects, not so much.

[–] davel@lemmy.ml 3 points 1 month ago

Yes, Mozilla makes enough from search engine royalties to perform its original mission. But it got too much money from those royalties and bloated itself into a lumbering hydra.

jwz » Mozilla's Original Sin

In my humble but correct opinion, Mozilla should be doing two things and two things only:

Building THE reference implementation web browser, and

Being a jugular-snapping attack dog on standards committees.

There is no 3.