this post was submitted on 06 Nov 2023
727 points (98.9% liked)

Technology

59608 readers
4900 users here now

This is a most excellent place for technology news and articles.

Our Rules

  1. Follow the lemmy.world rules.
  2. Only tech related content.
  3. Be excellent to each another!
  4. Mod approved content bots can post up to 10 articles per day.
  5. Threads asking for personal tech support may be deleted.
  6. Politics threads may be removed.
  7. No memes allowed as posts, OK to post as comments.
  8. Only approved bots from the list below, to ask if your bot can be added please contact us.
  9. Check for duplicates before posting, duplicates may be removed

Approved Bots

founded 1 year ago
MODERATORS
[email protected]
[email protected]
[email protected]
[email protected]
[email protected]
727
Consumers are paying more than ever for streaming TV each month and analysts say there’s no reason for the companies to stop raising prices (finance.yahoo.com)
submitted 1 year ago by [email protected] to c/[email protected]
163 comments fedilink hide all child comments
 

Consumers are paying more than ever for streaming TV each month and analysts say there’s no reason for the companies to stop raising prices::Finding new subscribers in a saturated streaming video market isn't easy. And with legacy media companies desperate to recoup revenue declines in their linear TV businesses, the cost of your monthly plan is likely to keep rising.

you are viewing a single comment's thread
view the rest of the comments
[–] [email protected] 10 points 1 year ago (2 children)

Some observers see another reason for the frequent price hikes: to push subscribers to their breaking point, and compel them to opt for a lower-priced, or even free, ad-supported plan instead.

Disney CEO Bob Iger said as much during an August earnings call: “We’re obviously trying, with our pricing strategy, to migrate more subs to the advertiser-supported tier.”

I'll cancel my account before I willingly subject myself to advertising. I'm sure I'm not the only one.

[–] [email protected] 5 points 1 year ago

I'm already in the process of replacing my streaming services with cheaper alternatives.

[–] [email protected] 4 points 1 year ago (1 children)

It blows my mind that advertising could be worth more than a subscription.

Their evaluation of advertising must be tied with brand recognition and other general brain washing tactics.

[–] [email protected] 6 points 1 year ago

I think it is possible advertising is over valued. There I've said it. I'm not alone in this: https://freakonomics.com/podcast/does-advertising-actually-work-part-2-digital-ep-441/