this post was submitted on 02 Nov 2023
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I was under the impression that YT Premium paid creators the same per view as YT with ads. Is this not the case?
I believe Louis Rossmann said that giving a single dollar directly to a creator is more than a lifetime of watching their ads. Premium I think is really good comparatively but that's only because ads pay so little.
(https://youtu.be/4Q3ZXQZZlcE?t=55 is where he says this according to his cpm)
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Some creators have said that the cut they get from premium viewers is higher than that of ad based (SpiffingBrit for example, in his YouTube download exploit video).
If that still holds true is unknown.
Linus (LTT) also said that one premium view was worth significantly more than ad based.
I don't believe so. As I understand it, all Premium money goes into a big bucket. Then, views/watchtime/etc. are used to calculate what percentage of the pie a given creator will receive.
Yeah, so if you watch one creator a lot then they get a lot more