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Also, a mobile app design is a fundamentally different design process to desktop. It requires extra time / effort to develop for both.
OP is talking about apps that are basically links to websites.
They design the website entirely, but it's not available through a web browser -- only the app. But fundamentally, it's a website that a browser would be able to run.
For example AliExpress. It's often unusable because the CSS doesn't load.
I know that; when you develop a website, you typically design mobile-first and then design the desktop version afterwards. If you're just building it as an application you can skip a whole lot of CSS and design nonsense that would go into that process.