Technology

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Nearly simultaneously, Texas Attorney General Ken Paxton opened an investigation into Media Matters for “potential fraudulent activity.” Musk posted the news on his X account, stating that “fraud has both civil and criminal penalties.” Musk had previously responded to a tweet by former Trump advisor Stephen Miller that suggested conservative attorneys general (like Paxton) look into fraud charges.

“Media Matters has manipulated the algorithms governing the user experience on X to bypass safeguards and create images of X’s largest advertisers’ paid posts adjacent to racist, incendiary content, leaving the false impression that these pairings are anything but what they actually are: manufactured, inorganic, and extraordinarily rare.” The alleged manipulation involved creating an account that exclusively followed a combination of major brands and extremist content, then “endlessly scrolling and refreshing its unrepresentative, hand-selected feed” until it saw a confluence of the two.

(Musk famously beat a libel suit after falsely dubbing one of his critics a “pedo guy.”) “We are going to continue our work undeterred.

If he sues us, we will win,” the organization’s president Angelo Carusone told The Verge in a previous statement, saying that “Elon Musk has spent the last few days making meritless legal threats, elevating bizarre conspiracy theories, and lobbing vicious personal attacks against his ‘enemies’ online.” Carusone reiterated the sentiment after the suit was filed.

Moving the lawsuit also puts it under the Fifth Circuit Court of Appeals, which has proven highly sympathetic to conservative figures who claim they’ve been censored — something Musk has made a centerpiece of his publicity strategy around X.

But she suggested employees “be as fiscally responsible as possible” to offset potential losses from advertisers and exhorted them to “by all means, put your heads together to bring new revenue into the company.”

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