this post was submitted on 18 Nov 2023
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Asklemmy
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Do checkout this brand "bata". I was told that these are better than kuru.
Why is every shoe brand 4 letters in the same consonant-vowel order?
Bata, Kuru, Hoka, Nike...
Because four letter domain names are easy to remember. A lot of companies now find an affordable four letter domain and then name their company that. Amazon's router company eero is an example.
Not sure about the other brands, but Bata's been around for 100 years longer than domain names or the internet
They were planning ahead
I definitely will check them out. Kuru were a god damned revolution in my life after years of struggling with Brooks and Hoka.