this post was submitted on 22 Mar 2025
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This is so strange. Wasn't it not long ago that studios were crowding into very specific release windows ( usually november iirc ) so they could maximize initial sales? Maybe the digital release era has changed things. I mean, I get it if your game was in the same niche or smth, but "companies might tank" seems a little much.
Either way, if this is true, eoy 2025 is in for a dry spell when it comes to new games.
Edit: Also I find it hilarious how all these "industry analysts" keep popping up suggesting ominous things despite Rockstar not saying a peep about the game besides the trailer. Almost as if they were paid to do it.
Over time they realised that, while holiday windows or whatever have high sales, if there's a better or more popular game coming out then, yours will just be forgotten.
That said, most "industry specialists" are just glorified influencers, so take it with a grain of salt
They aren’t crowding into those windows because competition helps their sales, it’s because they expect the biggest shopping period of the year will result in more sales than they lose. And there’s a reason only the biggest titles release in these windows.
Capcom made the decision years ago to release in February/March because they know a November window will drown them.
Sure is a great way to stir the pot, that's for sure. This article raised my eyebrow so much I just had to share it.