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The SEO world is up in arms after a story said they're 'ruining the internet.' Here's the spicy drama.
(www.businessinsider.com)
this post was submitted on 06 Nov 2023
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This is the best summary I could come up with:
The Verge article, written by Amanda Chicago Lewis, is 8,000 words and starts with an anecdote about attending a search-engine optimization industry event that featured a live alligator.
A lot of what we see on the internet on a daily basis (this news site included) is shaped by efforts to appeal to Google's search algorithms.
But it turns out, they're nice people — not scammers — and perform a worthwhile service connecting websites to customers within a framework that Google has constructed.
Danny Sullivan, a former journalist and the founder of Search Engine Land — who's also a current Google employee — was also displeased.
Sullivan points out some minor errors (he had left Search Engine Land before he joined Google; The Verge story makes this more ambiguous).
One thing that's usually true is that subcultures of people, whether it's furries, pro-natalists, or Dimes Square reactionaries, don't like being written about as a group.
The original article contains 854 words, the summary contains 151 words. Saved 82%. I'm a bot and I'm open source!