I've been informed that adblock plus sort of sucks now. If you're looking for one, go for UBlock Origin.
this post was submitted on 24 Oct 2023
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Unless I heard wrong, I was under the impression that to be considered "non-intrusive" all the ad company had to do was pay adblock Plus.
Ublock Origin is king
No, they need to obey to a specific standard. I think money may be involved but you need also to make sure that ads are non intrusive
it's both: https://adblockplus.org/en/about#monetization