this post was submitted on 21 Oct 2024
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Rethinking Community Vitality: Why Posts + Comments per Month Trumps MAU (programming.dev)
submitted 2 months ago* (last edited 2 months ago) by [email protected] to c/[email protected]
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Hey fellow Lemmings,

I've been thinking about how we measure the liveliness of our communities, and I believe we're missing the mark with Monthly Active Users (MAU). Here's why I think Posts + Comments per Month (PCM) would be a superior metric:

Why PCM is Better Than MAU

  1. Quality over Quantity: MAU counts lurkers equally with active participants. PCM focuses on actual engagement.

  2. Spam Resistance: Creating multiple accounts to inflate MAU is easy. Generating meaningful posts and comments is harder.

  3. True Reflection of Activity: A community with 1000 MAU but only 10 posts/comments is less vibrant than one with 100 MAU and 500 posts/comments.

  4. Encourages Participation: Displaying PCM could motivate users to contribute more actively.

  5. Easier to Track: No need for complex user tracking. Just count posts and comments.

Implementation Ideas

  • Show PCM in the community list alongside subscriber count
  • Display PCM in each community's sidebar
  • Use PCM for sorting "hot" communities

What do you think? Should we petition the Lemmy devs to consider implementing this? Let's discuss!

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[โ€“] [email protected] 6 points 2 months ago (4 children)

Spam Resistance: Creating multiple accounts to inflate MAU is easy. Generating meaningful posts and comments is harder.

Isn't this actually just spam encouragement? A community with a bot that posts 50 low-value posts every day will have a much higher PCM as a result, and that behavior is more obnoxious to users and moderators who have to see it and deal with it, vs. someone creating a bunch of accounts, which is largely invisible to everyone else.

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