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Some subreddits could be paywalled, hints Reddit CEO (9to5mac.com)

submitted 4 months ago by [email protected] to c/[email protected]

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Reddit CEO Steve Huffman has hinted that in future some subreddits could be paywalled, as the company seeks to devise new sources of income.

He suggested that the company might experiment with paywalled subreddits as it looks to monetize new features. “I think the existing, altruistic, free version of Reddit will continue to exist and grow and thrive just the way it has,” Huffman said. “But now we will unlock the door for new use cases, new types of subreddits that can be built that may have exclusive content or private areas, things of that nature.”

This is another move likely to anger Redditors. While the platform is a commercial enterprise, its value derives almost entirely from freely offered user content. That means Redditors feel at least some sense of ownership in a community endeavour, so the company needs to tread carefully when it comes to monetization at user expense.

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[–] [email protected] 4 points 4 months ago* (last edited 4 months ago) (1 children)

Only if it's a competitive model, only fans takes 15%, not sure about patreon, fansly, and other platforms. So reddit will need to take no more than 15% for creators to want to participate. And if you monetize a sub with multiple users, how will you spread the money? And how are you making sure reddit is paying out the fair share? So pay wall subs won't really work unless they are exclusive to one creator.

[–] [email protected] 3 points 4 months ago

OK, so you've laid out they're likely to do.