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I have never been a Facebook user so I'm mostly guessing.
But I think there was a heyday where people spent a great deal of time on there.
Now they don't. They just log on when it's needed to get ahold of someone or check a specific niche community.
Thus it's dying because the ad revenue is way down. It's in decline not because it lacks users, but because they no longer spend hours there.
My brother is in the ICU right now, and everything is being co-ordinated on Facebook. It’s how we are letting people know updates, and how we get a hold of people.
Facebook is really the only social media platform that lets you find people somewhat easily from their name.
Sorry to hear about your bro.
Thank you