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Researchers confirm what we already knew: Google results really are getting worse
(www.theregister.com)
This is a most excellent place for technology news and articles.
I take it what OP meant is that a lot of the top results are ads - even if they aren't shown as such. Like how half the crap uploaded by large youtubers these days is pretty much an ad for a specific product, although there's no way to tell until you click onto it (unless you use sponsorblock)