this post was submitted on 30 Sep 2024
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[–] [email protected] 112 points 2 months ago (4 children)

This will definitely cause pause amongst the non-cost sunk companies. They will be wondering what Apple knows.

IMO this signals the lack of clear ROI versus maintenance costs. Silicone Valley is used to funding huge projects like Amazon which took years to choke out the competition and make money. But AI is a new market which is more interesting to investors than people who didn’t want it in their mouse.

[–] [email protected] 34 points 2 months ago (2 children)

Silicone Valley

didn’t want it in their mouse.

Huh?

[–] [email protected] 59 points 2 months ago* (last edited 2 months ago) (3 children)

You know what they meant by the first one. The second one is about people not being interested in dumb products like the Logitech AI mouse. Corporations are all jamming AI into their products and marketing materials not because users like it (they don't) but because they hope it will attract investors. So AI is more interesting to investors than to people who don't want it in their mouse.

[–] [email protected] 21 points 2 months ago (1 children)

…the Logitech AI mouse.

That should be false advertising; both to consumers and investors. There is nothing AI about a dedicated button preprogrammed to launch an application that does the AI for you.

But I guess that further demonstrates your point about companies cramming shit in consumer’s faces to appease investors. It’s still a huge WTF in my book though.

[–] [email protected] 9 points 2 months ago

But it's only four easy interest-free payments of $12.49!

[–] [email protected] 14 points 2 months ago (1 children)

Holy crap! When he said “AI mouse” I thought it was a joke. I mean it is, but, like, I thought it was an amusing fictional story.

[–] [email protected] 2 points 2 months ago

I thought it was a typo for "house".

[–] [email protected] 1 points 2 months ago

And then here I am still waiting for an AI to correct my horrible typing accuracy on my phone...

[–] [email protected] 5 points 2 months ago

Mouse tits?

[–] [email protected] 21 points 2 months ago (2 children)

It’s the Data Science craze all over again. Hope we’re done with this soon.

[–] [email protected] 21 points 2 months ago (1 children)

As someone who works in data privacy, I don’t think the DS crazy ever died down. It’s bigger and more complex than ever. People just got tired of saying “big data” at Silicon Valley bars.

[–] [email protected] 4 points 2 months ago

Funny and accurate

[–] [email protected] 9 points 2 months ago

we'll be done with it exactly when the next fad picks up steam

[–] [email protected] 15 points 2 months ago

Not only is AI a new market but it's the only market where someone with way less investment can leapfrog the shit out of you and that group can just release shit for free just to stab you in the dick after billions of investment. Open AI only has a hope if it can get massive state level contracts to fund it, likely by offering some type of surveillance service which they aren't even specced for but models like these are great at. Just all round bad investment decision to buy into them unless you know what they're planning.

[–] [email protected] 5 points 2 months ago

the current tech is really unsustainable with its cost to usefulness ratio

needs a lot of optimisation to make it work and less "brute forcing" the models

[–] [email protected] 62 points 2 months ago (1 children)
[–] [email protected] 45 points 2 months ago (2 children)

I would be so happy if AI burst like the dotcom boom on steroids.

[–] [email protected] 3 points 2 months ago (1 children)

Will they let go off the greed?

[–] [email protected] 3 points 2 months ago

they will move on to the next topic and leech that. Lets just hope next time it is not something whose proper development could have benefited humanity more.

[–] [email protected] 61 points 2 months ago

I don't care for a lot of what Apple does, but there's no denying they understand how to make money--and how to avoid losing it.

[–] [email protected] 47 points 2 months ago

I hope the AI bubble bursts

[–] [email protected] 21 points 2 months ago (2 children)

There are a lot of reasons why Apple would back out. I wish we had more info.

[–] [email protected] 10 points 2 months ago (1 children)

I'd guess the 3 key staff members leaving all at once without notice had something to do with it.

[–] [email protected] 7 points 2 months ago

Not to mention TSMC told Sammy a couple days ago that his business isn't worth $7T spent on scaling up their operations. Major companies do not see the value in AI. It's a flash in the pan technology and solves few if any problems.

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[–] [email protected] 16 points 2 months ago (2 children)

Too late to the grift...

Why even collab with that clown, when apply has money to hire talent and buy NVIDIA cards to do the job...

[–] [email protected] 30 points 2 months ago (7 children)

Apple and Nvidia hate each other due to some failed business history between them. Apple didn't like Nvidia chips failing and hurting the MacBook reputation. Nvidia didn't like being thrown under the bus when the MacBook problem started to surface.

Since 2008/09 they have refused to even joke about doing business together.

[–] [email protected] 22 points 2 months ago

It'd be easier to list who Nvidia hasn't pissed off

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[–] [email protected] 10 points 2 months ago

They can and they are making their own chip designs to do the job.

The cloud part of Apple Intelligence runs on their own designed hardware.

[–] [email protected] 15 points 2 months ago (1 children)

That's good marketing. OpenAI recently went for profit on steroids. They are increasing chatgpt plus price, they backed out of providing free credits to startups, they also made it so Sam Altman would have full control over the company (basically non-profit board is no longer involved).

Not to mention sama first made outrageous claims about how he needs a crazy amount of energy for AI training and now that MS and other governments are starting to fulfill those requirements, he is changing the goal post to even more outrageous claims. Like literally he said if the world does not do this, there will be wars fought over AI in the future and only rich people will have access to AI.

[–] [email protected] 10 points 2 months ago

Well, that's 2 of the biggest companies on Earth, TSMC and Apple, within a week to tell Sam A to kick rocks.

[–] [email protected] 6 points 2 months ago

I also doubt their Apple deal last 5 years,..

https://sh.itjust.works/comment/14174843

I didn't expect it wouldn't even last 2 days. 😅

[–] [email protected] 4 points 2 months ago (2 children)

So what does this mean for the so called apple intelligence that was coning out later next year?

[–] [email protected] 16 points 2 months ago* (last edited 2 months ago) (2 children)

Apple intelligence is their own project, with their own models. They bought a company specialized in AI at the edge (or on device). All the "AI" that will interact with user's data is Apple's.

Still waiting to see what the chat-gpt integration is exactly, but the more I read about it the more it seems it just the usual writing assistant that we will soon find in every text and image editor. And the hint that they will offer Gemini or other model as well really mean they haven't tied any real features to it.

[–] [email protected] 4 points 2 months ago* (last edited 2 months ago) (1 children)

According to the keynote at least, the integration is literally just Siri offering to defer to ChatGPT for some requests. Basically a more advanced version of "here's what I found on the web" if it doesn't know what to do otherwise.

Funnily enough, Apple isn't even paying OpenAI for that, they're literally saying it's for exposure.

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[–] [email protected] 2 points 2 months ago

That makes more sense thanks bud!

[–] [email protected] 3 points 2 months ago (1 children)

It's their inhouse project, so if they'll probably focus their efforts on it if they're no longer investing in 3rd party.

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[–] [email protected] 4 points 2 months ago

Neural Net AI peaked last year, there is nothing new of that same magnitude to be mined

[–] [email protected] 3 points 2 months ago

This is not suprising. Anthropic models are clearly better than OpenAI ones. OpenAI no longer has a secret sauce that everyone wants to pay billions for.

[–] [email protected] 2 points 2 months ago (3 children)

Okay, I have no idea what the hell is going on here. I don't follow this stuff, and last I heard, Sam Altman was the good guy who was kicked out of OpenAI because he was focused on ethics while they were focused on profit.

[–] [email protected] 6 points 2 months ago

he was focused on ethics

HAHAHAHAHAHAHAHAHAHAHA...

Sorry this was my first laugh of the day.

[–] [email protected] 4 points 2 months ago

Yes, but that got reversed completely and now Sam Altman is still in charge and the company is prioritizing profits

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