this post was submitted on 01 Jul 2023

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So how long until the Fediverse is monetized? (lemmy.world)

submitted 1 year ago by [email protected] to c/[email protected]

6 comments fedilink hide all child comments

I'm fairly new and don't 100% understand it yet, but instances are run on servers that require money. Are we heading towards seeing ads or subscriptions to raise funds instead of relying on donations to cover overhead?

Especially with the influx of new users. Hardware upgrades are needed.

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[–] [email protected] 4 points 1 year ago* (last edited 1 year ago) (1 children)

The fediverse is not a single database or server. It's a protocol and standard that's distributed by design. The fediverse as a whole cannot be centrally monetized, just like email can't be monetized. A single provider could potentially choose to try to monetize either by requiring a subscription or showing ads, exactly like email providers do, but if you ever feel like they've stopped providing a good service you can just switch to another instance just like you can switch to another email provider.

Unlike a centralized service like Reddit, you're not locked into a monopoly. Switching instances does not lock you out of the system as a whole, just like you can still receive email if you switch to another provider. With Reddit you can only access the platform through Reddit because it's a closed source centralized monopoly.

One thing the fediverse seems to lack as far as I can tell is a way to link accounts, like how you can set up forwarding with email, which helps you switch providers. But the protocol and standard is still being developed so maybe that's something that can happen in the future

[–] [email protected] 2 points 1 year ago (2 children)

A point of caution:

A large company absolutely could come in and absorb the majority of lemmy traffic and build proprietary code and features on top of the main protocol, eventually making the open source protocol obsolete and supplanting it as a paid/closed-source service. It has been done repeatedly by tech companies, and it is the main reason many people distrust Meta's interest in joining the fediverse.

For all the reasons you just mentioned, we should fight tooth and nail against that from happening, but we should at least be aware of the threat.

[–] [email protected] 4 points 1 year ago (1 children)

I think the email comparison is apt. We are currently in the bbs/dial-up ISP stage of the fediverse. When people had aol.com or netcom.com addresses.

That gave way to powerful centralized services such as Hotmail or rocketmail, that had the promise of never changing your email again. We then saw Gmail become the big boy on the block with amazing technology.

Even with these powerful entities, there were still hobbyists and corporate email.

I predict the fediverse will follow a similar path. lemmy.world and beehaw are like the netcoms, or even the bbs's, basically hobbyists, and Internet communists setting things up for the common good, or simply because it's fun.

We're going to see instances fill up, become unstable, unreliable, etc. People will get frustrated when Lemm.ee, or their preferred instance can no longer support the volume they have attracted. We'll see a professional service like a Hotmail that promises a forever home. You'll likely also see vanity instances like what rocketmail offered. Given the nature of the interest based servers, we'll likely see vanity instances come about singer than they did with email: starwars.fedi, lotr.verse, piano.lemmy, etc.

Once corporate interests start to see value in a powerful, stable instance that can collect user data and serve targeted ads (starwars.fedi is easy to target), they will dump enough money to push out the hobbyists. The hobbyists will not go away, but they won't be needed anymore.

That's when you'll see the disruptor. Someone who comes into the space like Google did, and the fediverse will be an open protocol that is dominated by a few massive interests.

All in all, I'm not predicting doom, just the natural course of events, which actually will be great for the fediverse. Just like I love my gmail.com account more than my hotcity.com account, I think the future of the fediverse is bright, even if corporate interests get heavily involved, and dominate the 'verse, because there will always be room for innovations, and hobbyists, and while a single company could dominate, the protocol is still open for anyone to do their own thing, and not be bound to a single company if they don't want to be.

[–] [email protected] 1 points 1 year ago

I think this is spot on. It's completely foreseeable that a well funded enterprise could stand up an instance that's super robust and can handle a lot more traffic than current ones. They could, say, attract celebrities to do AMAs and handle the load. Or maybe they could create some communities that they stock with a giant amount of useful content.

They'd do it for free, and it would just be another instance, but it would become invaluable, with more and more communities hosted there, and more and more users making it their home instance, until the owners felt they were valuable enough that they put their content behind a paywall or they start serving ads. Sure, people could just move to other instances, but the point would be that suddenly doing without them would be painful.

But unlike Reddit or Twitter, it's not as much as all or nothing situation, and other instances can compete in the same realm.

[–] [email protected] 1 points 1 year ago

Sounds like Microsoft's embrace, extend, and extinguish

[–] [email protected] 2 points 1 year ago

No ads, no tracking, just donations. The model proved itself when twitter went to shit and a big influx of users came to mastodon, it all worked out.