this post was submitted on 01 Dec 2023
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They're completely lost at this point I think. The 'skip ad' button is brilliant from a marketing perspective, if you ask me. One can get pretty used to tuning out ads but having that skip button keeps you actively interacting. So even if you didn't see the whole ad, if the advertiser is smart you heard their name before you skipped. Plus the user gets to feel like the ad isn't shoved down their throat, they have control.
If I were running things I'd quit this dumb battle with the users they've declared and make ads extremely easy to skip - I feel like you'd have a lot fewer refugess from the site and a lot more people less motivated to install an ad blocker in the first place.
No one is leaving YouTube because there is no alternative. You can go to a site like Vimeo, but no one uploads there. You can go to Nebula, but very few people want to pay for yet another subscription.
peertube