this post was submitted on 28 Nov 2023
555 points (94.0% liked)
Technology
59446 readers
3732 users here now
This is a most excellent place for technology news and articles.
Our Rules
- Follow the lemmy.world rules.
- Only tech related content.
- Be excellent to each another!
- Mod approved content bots can post up to 10 articles per day.
- Threads asking for personal tech support may be deleted.
- Politics threads may be removed.
- No memes allowed as posts, OK to post as comments.
- Only approved bots from the list below, to ask if your bot can be added please contact us.
- Check for duplicates before posting, duplicates may be removed
Approved Bots
founded 1 year ago
MODERATORS
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
Henry Ford designed the Model T to be a bare-bones vehicle affordable for the everyday person. Volkswagon designed the Beetle to be a bare-bones vehicle affordable for the everyday person.
The first car company to design an EV that's a bare-bones vehicle affordable for the everyday person will sell lots of them. Profit per car may be lower but perhaps we need to set the need for maximum profits aside on this particular issue?
My raises aren't even CLOSE to keeping up with inflation. Rather hard to splurge on a fancy EV with tons of high-tech nice-to-have features that are just going to break anyway. All I need to do is to get from point A to point B and have AC, heat and a half-decent stereo system.
I'm putting money on Toyota and their Panasonic batteries to build something like a Corolla EV for $25k USD 400 mile range.
Infrastructure is going to have to keep up too. Unless you are in a progressive/new/expensive apartment/neighborhood has reliable access to chargers that's going to have to change before you can start selling EVs to lower and lower middle class. Right now they only make sense of you have a garage to park in.
Toyota is a bad bet when it comes to EVs.
They clearly have no interest in selling them.
I think they are just being very conservative on their lineup. They'll hold on to hybrids till they can absolutely rock the EV world. Technology that improves EVs generally improves hybrids also and they will just sell better because they are more flexible.
Well that's not going to work in Europe, where the EV mandates are hitting now. I guess it's Toyota's plan to cede one third of the world car market to European, Chinese and American manufacturers.