Privacy Guides
In the digital age, protecting your personal information might seem like an impossible task. We’re here to help.
This is a community for sharing news about privacy, posting information about cool privacy tools and services, and getting advice about your privacy journey.
You can subscribe to this community from any Kbin or Lemmy instance:
Check out our website at privacyguides.org before asking your questions here. We've tried answering the common questions and recommendations there!
Want to get involved? The website is open-source on GitHub, and your help would be appreciated!
This community is the "official" Privacy Guides community on Lemmy, which can be verified here. Other "Privacy Guides" communities on other Lemmy servers are not moderated by this team or associated with the website.
Moderation Rules:
- We prefer posting about open-source software whenever possible.
- This is not the place for self-promotion if you are not listed on privacyguides.org. If you want to be listed, make a suggestion on our forum first.
- No soliciting engagement: Don't ask for upvotes, follows, etc.
- Surveys, Fundraising, and Petitions must be pre-approved by the mod team.
- Be civil, no violence, hate speech. Assume people here are posting in good faith.
- Don't repost topics which have already been covered here.
- News posts must be related to privacy and security, and your post title must match the article headline exactly. Do not editorialize titles, you can post your opinions in the post body or a comment.
- Memes/images/video posts that could be summarized as text explanations should not be posted. Infographics and conference talks from reputable sources are acceptable.
- No help vampires: This is not a tech support subreddit, don't abuse our community's willingness to help. Questions related to privacy, security or privacy/security related software and their configurations are acceptable.
- No misinformation: Extraordinary claims must be matched with evidence.
- Do not post about VPNs or cryptocurrencies which are not listed on privacyguides.org. See Rule 2 for info on adding new recommendations to the website.
- General guides or software lists are not permitted. Original sources and research about specific topics are allowed as long as they are high quality and factual. We are not providing a platform for poorly-vetted, out-of-date or conflicting recommendations.
Additional Resources:
- EFF: Surveillance Self-Defense
- Consumer Reports Security Planner
- Jonah Aragon (YouTube)
- r/Privacy
- Big Ass Data Broker Opt-Out List
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It's better because PPA isn't about targeting ads at all. It doesn't share any browsing history, topics, or any information for ad targeting to advertisers at all. What it does do is provide a way for a website to tell your browser which ads are relevant to an action you take - for example on a checkout confirmation screen the site may tell your browser "here's a list of ad IDs for the shop you just bought from". Your browser then checks if it's seen any of those ads, checking completely using local data that doesn't leave the browser, then to an aggregator it reports which ads possibly led to your purchase. The aggregator increments a counter for each ad in its database and relays the totals to the advertiser. There are no unique identifiers or any information about your habits or interests involved.
When I initially heard about PPA I also thought it was related to FLoC / topics, but it has nothing to do with ad targeting or sharing information about habits / interests, it's just a way to tell advertisers "Ad XYZ was effective and led to a sign up/purchase" without revealing who saw the ad or any personal information about them, just the total number of people.