this post was submitted on 14 Jun 2024
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Memes

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[–] [email protected] 46 points 5 months ago (1 children)

I'm actually somewhat surprised that "smart" TVs and phones don't already have attention-aware ads

[–] [email protected] 75 points 5 months ago (9 children)

Oh Sony is all over it, here's one of the diagrams of their patent.

[–] [email protected] 24 points 5 months ago* (last edited 5 months ago)

Kneel before your McGod

Kneel before your McGod

[–] [email protected] 23 points 5 months ago* (last edited 5 months ago) (1 children)

But they haven't released a TV with that feature yet though, and if I remember right that patent's fairly old – something like 10–15 years.

Wonder what's kept them from actually doing it. Maybe even Sony suits understood it'd be a fucking disaster from a marketing perspective?

Edit: the patent was filed in 2009

[–] [email protected] 16 points 5 months ago (2 children)

Honestly I think it's just a shit idea. Only way I could see it flying is if you heavily (or completely) subsidized the cost of the television. There's already a company giving away free ad supported TVs.

https://www.google.com/url?sa=t&source=web&cd=&ved=2ahUKEwjxj_HNhtqGAxUcIjQIHX7BCiYQFnoECBEQAQ&url=https%3A%2F%2Fwww.telly.com%2F&usg=AOvVaw0alFgFQTc-6Uz1bt-Q55d1&opi=89978449

[–] [email protected] 14 points 5 months ago (1 children)
[–] [email protected] 2 points 5 months ago

ive been wondering for a while how hackable the telly is

[–] [email protected] 5 points 5 months ago* (last edited 5 months ago)

Oh yeah it's obviously a shit idea, but that generally doesn't stop executives when they think there's money to be made – considering how eg. YouTube's trying to stop you from blocking ads and will apparently start showing ads when videos are paused, requiring attention seems like a logical next step to drive that CPM up to fund the CEO's new yacht

[–] [email protected] 17 points 5 months ago (2 children)

It’s crazy that this is real. It looks like a comic someone would make to make fun of the idea. Like the fact that they’re watching some guy shoot someone, then the burger commercial comes on and the guy stands up and cheers “McDonalds!” Before sitting back down to watch more of guy shooting other guy.

This is peak “dumb Americans” humor, and they’re using this unironically to describe their business idea.

[–] [email protected] 4 points 5 months ago

Something tells me you haven't drank your daily verification can of mtn dew

[–] [email protected] 16 points 5 months ago* (last edited 4 months ago) (1 children)

Did Sony used "McDonald's" brand in a patent diagram? Can you link the source?

[–] [email protected] 17 points 5 months ago (1 children)
[–] [email protected] 17 points 5 months ago (1 children)

I would destroy my television and burn the house down before I yell McDonald's to keep watching something.

[–] [email protected] 9 points 5 months ago

Please drink verification can to continue destroying your TV

[–] [email protected] 11 points 5 months ago* (last edited 5 months ago)

Gary M. Zalewski is listed as the inventor. He is listed on 99 patents, several of which are related to increasing advertising proliferation and penetration. He's basically a driver of enshittification. My favorite was "System and method for taking control of a system during a commercial break". Can't have the plebs changing channels!

I looked him up on LinkedIn and he looks exactly like you'd imagine. Fuck you, Gary. Fuck you.

[–] [email protected] 6 points 5 months ago

wait what the fuck this is actually real

[–] [email protected] 5 points 5 months ago (1 children)

From like 15 years ago. If they were gonna do it they would have done it by now.

[–] [email protected] 8 points 5 months ago (1 children)

I mean, Telly is giving away TVs that have a camera and second screen to play ads. Sony might not think they could get away with it a decade ago, but consumers seem to slowly accept more bullshit over time so I could definitely see their calculus changing in the future.

[–] [email protected] 4 points 5 months ago (2 children)

Oh it has a second screen… have to answer ~100 questions about your viewing habits to get it… so they must only ship to likely profitable demographics. Yeah pretty much hate it :D

[–] [email protected] 4 points 5 months ago

Yeah it's awful, I really hope they fail but I'm not entirely sure they will. Most people who sign up are probably pretty good advertising targets.

[–] [email protected] 2 points 5 months ago

Here is an alternative Piped link(s):

second screen

Piped is a privacy-respecting open-source alternative frontend to YouTube.

I'm open-source; check me out at GitHub.

[–] [email protected] 5 points 5 months ago (1 children)

If you don't say it, the commercial never ends

[–] [email protected] 3 points 5 months ago

There is nothing that I want to watch badly enough that I would put up with this behavior.

[–] [email protected] 3 points 5 months ago

Came here to post that too.