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Study finds anti-piracy messages backfire, especially for men (phys.org)

submitted 9 months ago by [email protected] to c/[email protected]

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[–] [email protected] 12 points 9 months ago* (last edited 9 months ago) (1 children)

Result of gender stereotypes affecting the behaviour of female and male children, so male children grow up to be more encouraged to learn about technology and engage in risk taking behaviour.

Also inclination to risk taking behaviour is much higher in biological men than biological women, which would also give a potential reason why this advertisment works on women but not on men.

As always these attributions only represent the average of the women and men populations as a whole. Ofc. there is risk averse men and tech savvy women.

[–] [email protected] 2 points 9 months ago

The word cis or cisgender is right there my friend. Trans people are still biological, after all.