this post was submitted on 15 Jun 2024
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They absolutely could. If only there was any serious competition and not just some quick cash grabbers like EA and others. As long as Steam is providing most value to users (=players) without even restricting competition like other tech companies do in other areas (cough Apple), they are able to take the 30% cut without a complaint.
The only reason EA and others aren't serious competition is because of their lack of effort.
Every time the topic comes up, PC gamers don't bother with their services because they're shoddily written and slow. The complaint of "They don't have millions of games on there to amass in one library" is a minority one.
I mean, if Epic actually did what shills like @[email protected] promote - that is, reflect lower cuts in a cheaper price to consumers, then we would all be flabbergasted how big their market percentage is.
But they're not doing that, that's the thing. Because Tim Sweeney does not want storefronts to take a smaller cut. Quite the opposite. His problem is that the cut is only 30%, and worse, does not go into his pockets!
But there is always an excuse. Epic tried that. Companies complained.
Their sales used to give you a reusable $10 off coupon. That didn't change the amount the companies got when someone bought their game. It only changed how much they paid. When one of the Witcher games had that coupon applied to it, the developer got pissed off and changed the price of the game so that it was a cent or two below the threshold to activate the coupon, and then fans of the dev were excusing it claiming that they couldn't let the price be lower because it would 'devalue' the game.
if a game was $30 on Steam and $25 on Epic (as a regular price), or some other service, you'd undoubtedly hear the same rhetoric.
Epic's cut is 12% not 30%. They also waive the 5% royalty fee over $1 million for sales on the Epic Store if you use Unreal. Epic doesn't control the prices. Devs set the prices. They leave the price the same on Epic so that they can actually get a little more for each sale.
What the should do on a $60 game though is to set the price at like $56 on Epic, it would encourage people to save a couple bucks there, while still getting them more than steam after the cuts.