this post was submitted on 26 Sep 2023
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If you get a message from someone you never matched with on Tinder, it's not a glitch — it's part of the app's expensive new subscription plan that it teased earlier this year, which allows "power users" to send unsolicited messages to non-matches for the small fee of $499 per month.

That landscape, in fact, is largely populated by apps owned by Tinder's parent company: as Bloomberg notes, Match Group Inc. not only owns the popular swiping app, but also Match.com, OKCupid, Hinge, and The League.

Match Group CEO Bernard Kim referred to Tinder's subscriptions as "low-hanging fruit" meant to compete with other, pricier services, though that was before this $6,000-per-year tier dropped.

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[–] [email protected] 121 points 1 year ago (17 children)

Why pay $500 a month to get blocked? You can get ghosted for free already

[–] [email protected] 50 points 1 year ago (13 children)

This thread is full of people laughing at people who would pay for this, but I actually kinda empathize.

I got REALLY lucky and met my now fiancee on a dating app. It took about 2 years of trying to meet her, and in that time ithink I had maybe 5-7 dates. ALL of those were on OKCupid, back when it let you message people without matching. I am not the most good looking person, but I could get a good first impression through a message.

Tinder though? It killed my self confidence when I used it. I never got a single date from tinder. It is designed tonot get you dates, unless you're SUPER attractive, especially if you're a man. A lot of it is that there are so many more men on dating apps than women, I know that objectively. But it SUCKS when you're actively looking for a partner and swiping every single day to either never get matches or get matches who are bots.

For a lot of guys like me being able to get a good first message in feels like the only chance, and if you're seriously looking and starting to feel desperate (and these apps are designed to make you feel desperate) then dropping $500 for a month of being able to get a shot may not actually seem crazy.

These apps have designed a "dating economy" around themselves that tells people that they are not attractive or a desirable partner if they aren't getting matches, then deliberately tailored their algorithms to manipulate people into coming back every day for a chance to meet someone. It's slot machines, but with romantic relationships, and it convinces people that dating is like gambling. And these apps want you to feel like they are the only way to date, and if you're not "winning" and getting dates they make it clear that it's YOUR fault, and if you drop a little money you'll get some matches.

Yes, some creeps will pay for this to send dick pics, but I think most people who will pay forthis are actually desperate and convinced that it's their only chance at getting a date. It's disgusting these apps are allowed to do what they have done. And I say all of that as someone who won the damn slot machine jackpot and came out with a long term partner.

I personally think these apps are doing some serious harm to our society and need to be regulated but that's a different discussion

[–] [email protected] 3 points 1 year ago (1 children)

I’m finding out from this that it’s owned by the same company but Hinge has a better formula for that kind of thing. You comment on an aspect of their profile (a picture, their response to a prompt, etc) and that gets sent to them. Then they can reply (which triggers a “match”) or not. You can also send likes without a comment but obviously that won’t be as effective.

[–] [email protected] 2 points 1 year ago* (last edited 1 year ago)

In my experience, it's both. I'm watching a friend of mine go on the apps and she got over 2000 likes (I'm not even exaggerating) in a week. When she sorts through those she first reacts to the main photo, and then looks at their job, and the rest of the profile.

So in order to get matches as a guy, you need to have your life together with a stable job, an interesting personality you can somehow convey in a profile, and good enough looks for that to matter.

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