I guess the data mining was the missing ingredient for popularity?
this post was submitted on 24 Feb 2024
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Vine never allowed more than a 6 second clip. Other platforms immediately included short video formats upon Vines success, but added more flexibility to content creators. When content creators got "Vine famous" they moved to other platforms that allowed for flexibility in content. Vine died when it had no more creators.
It is content and content creators that make a platform successful or not. It's why platforms like Netflix, YouTube, Twitch, etc., pay big creators millions of dollars for exclusive rights to their content. Anyone can make a content sharing platform, but they can't take content.
Except that Vine did allow videos longer than 6 seconds.
I was big into Vine. Like it was the only thing I cared about for a period of time.
That was only months before Twitter announced it would be slowly shutting it down in October. It was a last gasp, too little too late unfortunately. The article you posted even mentioned it was a reaction to creators posting “teasers” that lead watchers to other sites, where the creators were establishing, or had already established, a solid base.